Stop guessing why your store isn't growing. To scale, you must track your...

https://wool-wiki.win/index.php/What_is_a_duration_goal_in_Google_Analytics_and_does_it_help_ecommerce%3F

Stop guessing why your store isn't growing. To scale, you must track your conversion rate, average order value, and that painful 78% abandonment rate. Learn which numbers actually drive profit and stop losing sales